Big Top Circus Arts School
A brand development project for a new performance arts school primarily serving children. The company desired a brand that communicated five key essences: active, youthful, engaging, growth, and fantasy. The company’s target market includes parents, 35-50 years old, with disposable income who would be seeking out extracurricular activities for their children.
Project components
Logo, Business Card, Website, Storefront Window Signage
Role
Designer, Self-directed