Big Top Circus Arts School

A brand development project for a new performance arts school primarily serving children. The company desired a brand that communicated five key essences: active, youthful, engaging, growth, and fantasy. The company’s target market includes parents, 35-50 years old, with disposable income who would be seeking out extracurricular activities for their children.
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Project components
Logo, Business Card, Website, Storefront Window Signage
Role 
Designer, Self-directed

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